About this color
Future Value | Mauve & Dusty Pink Color Palette
Towers line the city under an evening sky of pink and violet. Future Value is a mauve color palette drawn from that scene.
Near black, plum, mauve, dusty lavender, pale pink, and white. A palette that adds softness to business settings that can feel stiff.
Perfect for
- Startup and new venture websites
- Ads for financial services
- Event and conference posters
- Color grading for city dusk footage
- Presentation slides with a soft tone
HEX codes
#161419 #41303E #7E6478 #B79AAE #E2D1D9 #FAF4F7
Vision. Innovation. Next cycle.
What color is your idea of what comes next?
colorpalette, colorscheme, hexcodes, luts, mauvecolors
FAQ
Which text and background colors in Future Value are easy to read?
Using the lightest color, #FAF4F7, as the background and the darkest, #161419, as text gives a contrast ratio of 16.8:1, which meets the WCAG guideline for body text (4.5:1 or higher).
Is the Future Value LUT free? Which software can I use it with?
You can download the medium-strength LUT for free. It's a .cube file, so it works in Premiere Pro, DaVinci Resolve, Final Cut Pro, Photoshop and more.
Can I use it for client work?
Yes, commercial use is fine. Redistributing or selling the files themselves is not allowed.